Google Reader Track Changes on "Feedless" Sites

If you think that your site not track changes without feed. Now its possible through Google Reader. Create custom feed for those site which don't have available feeds.

The process is same to your google reader account. Please add your url of the site into Google Reader's. Google will visit your website to monitor changes and updates then it publish. Search Engine Jounral

Wishing you all a prosperous and happy New year!

Wishing you all a prosperous and happy New year!

From

Search Engine Optimization (SEO) People

and hope this new year bring you more and more business in SEO,

PPC etc................................................

Benefits of Social Networking

Benefits of an online social networking and social community are many. All type of businesses use networks and social community like facebook, twitter and many others. These are connected to their customers and interact to their brand as well. Social Media help to focused points of interest.

First, You have to indentify your business goals then you can enter in social media marketing.

Create and share new content
Provide best community to your customers
Get feedback and ideas from your customers
Increase traffic memebrs or users for your product or services
Monitor the online conversations surrounding your brand or business


.

Social Media Platform Checklist

Facebook

Community mindset: connect
Primary demographic: 25 to 45
Ideal fit for: entertainment, lifestyle brands, and non-profits
Biggest opportunity: using ads to build fans
Biggest challenge: few appreciate Facebook advertising
Metrics: fans, comments, likes, wall posts
Helpful tools: Lexicon, ad interface, applications, analytics, connect, etc.


MySpace

Community mindset: connect
Primary demographic: 15 to 25
Ideal fit for: music and entertainment
Biggest opportunity: providing music samples
Biggest challenges: noisy; losing market share quickly
Metrics: friends, favorites, groups, impressions
Helpful tools: Open Platform, MyApps, MySpace Toolbox

LinkedIn

Community mindset: connect
Primary demographic: 35 to 55
Ideal fit for: service providers, industry associations
Biggest opportunity: creating thought leadership via Q&A and Groups
Biggest challenge: time commitment
Metrics: profile connections, best answers, group members, discussions
Helpful tools: Applications, Salesforce plug-in

Blogs

Community mindset: create
Primary demographic: 35 to 55
Ideal fit for: technology
Biggest opportunity: develop thought-leadership
Biggest challenge: requires significant resources over time
Metrics: feed subscribers, comments, Technorati score, pingbacks, inbound links, visibility in search engines
Helpful tools: WordPress plug-ins


Twitter

Community mindset: create (microblogging)
Primary demographic: 35 to 45
Ideal fit for: service industry
Biggest opportunity: customer service, consumer insight, sales and marketing
Biggest challenges: noisy; reliability issues; platform limitations
Metrics: followers, @ replies, retweets, direct messages, custom hashtags
Helpful tools: BingTweets, TweetBeep, TweetDeck, HootSuite, CoTweet, Mr. Tweet, Twitalyzer, blog plug-ins


YouTube

Community mindset: vote
Primary demographic: 25 to 45
Ideal fit for: big brands and entertainment
Biggest opportunity: creating viral content (e.g., United Breaks Guitars)
Biggest challenges: noise; conversions
Metrics: views, comments, subscribers, ratings
Helpful tools: TubeMogul, YouTube Insight

What is Real Time Search?

Real time search shows you instant information on the internet. If you want to know what is happening in the world right now, These information you can get through search of social media, microblogging sites twitter etc.

These can be text updates, videos, audio, clips, images, message update, text message, instant mesage, email etc. And Real time search is very important.

Google Universal Search

Universal Search:

Data from multiple databases news, video, images, local and book search engines among those it gathers from crawling web pages.

Search Engine Optimization (SEO) Keywords Density Calculate

SEO Keywords Density: Is the part of Search Engine Optimization. This is term of search engine optimization uses on page optimization. First selection of the keywords to promote on the Website. After Selection of the keywords for website. You have to create meta tags title, description and keywords. When we select keywords to promote on the page, We have to take care of website page url, content of the page heading tag, if there is any image on the page then we should put alt tag and Keyword density etc. Keyword implementation in the content page called keyword density. How many time keyword run on single page. What type of percentage we should use in the page.

Its calulation of the page content and keywords which we are using in the page.

For example a page about Sending Flowers to India where keyword Sending Flowers to India is used 4 times and there are 400 words, then the keyword density is

(4*4/400)*100 i.e. 4%.

Example:

Total word count in one page = 400
Sending Flowers to India used 4 times in Content and 4 words in phrase
The density = 4*4/400*100 = 4%